TY - GEN
T1 - Market dominance as a precursor of market failure
T2 - 29th Hawaii International Conference on System Sciences, HICSS 1996
AU - Clemons, E. K.
AU - Croson, D. C.
AU - Weber, B. W.
PY - 1996
Y1 - 1996
N2 - Dominant players in a number of industries have pursued policies that may once have been effective, but that now make their markets attractive targets for new entrants. The strategies of new entrants rely on lower overhead costs, new technologies, and alternative distribution channels, and the active targeting of profitable customers. Dominant firms will struggle to respond to the threats, and may find that their existing resources, customers, and contracts limit their ability to react.
AB - Dominant players in a number of industries have pursued policies that may once have been effective, but that now make their markets attractive targets for new entrants. The strategies of new entrants rely on lower overhead costs, new technologies, and alternative distribution channels, and the active targeting of profitable customers. Dominant firms will struggle to respond to the threats, and may find that their existing resources, customers, and contracts limit their ability to react.
UR - http://www.scopus.com/inward/record.url?scp=0346026522&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=0346026522&partnerID=8YFLogxK
U2 - 10.1109/HICSS.1996.495346
DO - 10.1109/HICSS.1996.495346
M3 - Conference contribution
AN - SCOPUS:0346026522
T3 - Proceedings of the Annual Hawaii International Conference on System Sciences
SP - 262
EP - 270
BT - Information Systems - Organizational Systems and Technology
PB - IEEE Computer Society
Y2 - 3 January 1996 through 6 January 1996
ER -