TY - JOUR
T1 - The role of behavioral mind-sets in goal-directed activity
T2 - Conceptual underpinnings and empirical evidence
AU - Wyer, Robert S.
AU - Xu, Alison Jing
PY - 2010/4
Y1 - 2010/4
N2 - The cognitive and motor behavior that people perform in the course of pursuing a goal can induce a mind-set that persists to influence the strategy they use to attain very different goals in unrelated situations. Although the strategies governed by a mind-set are typically applied consciously and deliberately, they are performed without awareness of the reasons for their selection. Research in both social psychology and consumer behavior exemplifies the impact of mind-sets on comprehension, judgments, and decision making, thus providing evidence of the scope and diversity of their effects.
AB - The cognitive and motor behavior that people perform in the course of pursuing a goal can induce a mind-set that persists to influence the strategy they use to attain very different goals in unrelated situations. Although the strategies governed by a mind-set are typically applied consciously and deliberately, they are performed without awareness of the reasons for their selection. Research in both social psychology and consumer behavior exemplifies the impact of mind-sets on comprehension, judgments, and decision making, thus providing evidence of the scope and diversity of their effects.
KW - knowledge accessibility
KW - mindsets
KW - procedural knowledge
UR - http://www.scopus.com/inward/record.url?scp=77951258423&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=77951258423&partnerID=8YFLogxK
U2 - 10.1016/j.jcps.2010.01.003
DO - 10.1016/j.jcps.2010.01.003
M3 - Article
AN - SCOPUS:77951258423
SN - 1057-7408
VL - 20
SP - 107
EP - 125
JO - Journal of Consumer Psychology
JF - Journal of Consumer Psychology
IS - 2
ER -